Referral Programs

Formal referral programs are essential for driving consistent referrals. They can vary from incentive referrals for both referer and referee, or simply subtle approaches to asking for a referral. Most people that are happy with the service you provide will be enthusiastic about refering you to someone. The important thing to keep in mind is to remind them how happy they were when they were doing business with you, and then appeal to them to consciously think of you when their friends or family may have the need for your service.

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