Press Releases

Press releases are created to announce something noteworthy and are usually directed at the media. Your press release must start with a clear, concise headline that relays the key point of the overall message. The body of your press release should first grab the reader and then concisely explain the facts of your story. The 5 Ws in a press release that you should always answer are who, what, when, where, why and don’t forget how. Your press release must include a description about your company and should also have supporting information. Press releases must be written in a very specific way so it is important to make sure you know all the guidelines before writing a press release.

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