Vision Meets Viral.

Employing The Science Behind The Sensation.

We don't know it all or do it all, but we're pretty darn good at the services we offer. We burn the midnight oil to give you the best marketing and advertising exposure possible. We offer the same professional services as most large advertising agencies or marketing companies in San Diego, but we're more affordable and specialize in services that are practical to small businesses and large businesses alike. Click on the services you’re interested in and learn how they can help your business grow.

BrandingWebsitesDigital MarketingVideoMarketing

Branding Agency Services To Help You Stand Out

Employing The Science Behind The Sensation.

We don't know it all or do it all, but we're pretty darn good at the services we offer. We burn the midnight oil to give you the best marketing and advertising exposure possible. We offer the same professional services as most large advertising agencies or marketing companies companies in San Diego, but we're more affordable and specialize in services that are practical to small businesses and large businesses alike. Click on the services you’re interested in and learn how they can help your business grow.

A Branding Agency Delivering
High-Impact Brands

Strategy + Messaging + Design.

Branding is often confused as being a logo or a visual identity element, when in fact, that is only a small part of it. As a top branding agency San Diego clients have come to respect our insights for developing high impact brands. We help companies like yours with all-round comprehensive branding that includes research, design, messaging, strategy and brand exposure. We are quite distinct in our branding agency services, and whether we are branding a product, service or a company, we gain a keen understanding of who your customers are and what their needs, situation, and psychographics are. As a full service branding agency in San Diego we focus on branding strategies that will bond your clientele to your quest. Compare us to branding agency services across the country and you’ll be hard pressed to find better specialists.

#1 - We Start With Goals... Not Projections.

We Break Them Down Into Categories, Then We Work
Backward To Attain Them.

Revenue By Market/Industry
graph image
Revenue By Product/Service
graph image

#2 - We Break Down Your Markets By Decision Makers And Influencers.

We Look At Their Situation, Their Typical Day, Their Psychographics and Demographics, And More.

Chart info

#3 - We Research Your Competitor's Brands
What Are Their Strengths? What Are Their Weaknesses?

How Can You Position Your Company In The Marketplace?

Comparison Table

#4 - After In-Depth Analysis, Research and Mapping,
We Begin The Fun Part — Brand Messaging & Design.

Here’s A Sample of How We Bring Your Branding Together...

Cuteness Image

#5 - We Focus On The Human Side Of Things — Always.

It’s Easy To Get Technical And Focus On Features. But Focusing On Human Emotions Is How Brands Connect.

Iclebo image

#6 - We Drive Leads And Get People Talking.

Nothing Reveals Your Personality Better Than Social Media And Live Video.

Hire A Branding Agency With Services That Make A Difference.

We are a San Diego branding agency that serves companies all accross the US.

When iClebo robot vacuums approached us to help launch their brand to the U.S. markets, we knew we had an uphill battle against the major brands such as iRobot. iClebo, owned by the Yujin Robot corporation in South Korea, is a major world leader in the design and manufacturing of social robots and now vacuum robots. Our first step was to add personality to the brand that appealed to the U.S. markets. We focused on two factors, likeability and trust. With this in mind, we began multiple social media campaigns and took the company from zero followers and fans to over 50 thousand within a year. Not to mention, we exposed and attracted iClebo to millions of Americans, including major online brands and retailers across the country. Our branding agency San Diego utilizes the full spectrum of brand marketing techniques to bring you to the forefront of your markets.

Contact Us

Why Exceptional Brand Development Needs To Be The 1st Priority

To have an exceptional brand means to highlight all the best attributes of your company, products, and services. It means you showcase these attributes with your radiant personality. If your company doesn’t radiate with a dynamic personality to your potential clients, then you are missing opportunities for business. You must create an emotional connection with your clients in your marketing. Your website, ads, messaging, videos, conversations, and so much more needs to emotionally appeal to others so they may talk about your brand to others. An emotional connection is created through a charismatic brand personality.

Why Does Brand Personality Matter?

If your brand does not radiate personality then your business won’t get as much attention, simply because it won’t stand out from the crowd. These days you are competing against many companies for the same business and everyone is shopping around. In addition, your company is perceived to be based only on transactions and not relationships. A transactional business leaves no room for loyalty, especially when mistakes are made, or especially when competitors are under-pricing you and call on your clients. With online marketing you have mere seconds to make a fantastic impression. When you are fast asleep at night and a potential customer is visiting your website, they have to be impressed and drawn in so that they contact you. Since gatekeepers are usually the ones shopping around,

Don’t Try To Do Yourself?

A good branding company will find and highlight your brand’s personality to appeal to your potential customers. The branding companies San Diego offers are very good. They all have different strengths and weaknesses. The difference between these branding agencies and us is that we are small business branding specialists, and we have yet to see a brand developed in as much detail as we do. As a San Diego branding company that specializes in small businesses, we understand how to appeal to other small businesses with high impact messaging and dynamic visuals.

Strategy Comes First

We are a part of talented San Diego branding companies, however most focus on great visuals, but not many focus on comprehensive messaging as a part of the branding package. And they certainly do not offer advanced branding strategies for small businesses as part of the package. We focus on the strategic benefits of the brand first so that the messaging and visuals will also reflect the strategy. These have to be aligned with your goals and the needs of your potential clients or they may not serve to attract and keep new business.

Before you rebuild your website, develop a Google ad campaign, or embark on search engine optimization, call us to evaluate your brand so that you don’t waste marketing dollars in a futile effort. You may be able to send clients to your website but can you convert them efficiently? With powerful brand messaging, and strategic design you can lower your client acquisition costs dramatically.

A Branding Company San Diego Respects

We are regarded by many as the best branding agency San Diego offers for small, and medium sized businesses. We have over 15 years of experience branding companies of all sizes, from finance to construction, health to education, and many more. Regardless of whether you are starting a business, preparing it for sale, redirecting it to new markets, or just refreshing your brand, give us a call to see if we can enhance your brand.

A Website That Has Great
Information And Design, Doesn't Necessarily
Make A Good Website.

Your Website MUST Make An Emotional Connection With Your Viewers.

Whether you are B2B or B2C, making a connection with your viewers is achieved through understanding their personalities and lifestyle set at home, not at their business. To appeal to them your website should have creative messaging and high-impact visuals that appeal to their emotional trigger points. Simultaneously, it’s important to display your personality and capabilities. See sample below…

  • Website Planning, Discovery & Mapping
  • Website Design & Wireframes
  • WordPress Programming
  • Landing Pages
  • Mobile Sites

Digital Marketing Agency San Diego

Employing The Science Behind The Sensation.

We don't know it all or do it all, but we're pretty darn good at the services we offer. We burn the midnight oil to give you the best marketing and advertising exposure possible. We offer the same professional services as most of the large advertising or marketing companies in San Diego, but we're more affordable and specialize in services that are practical to small businesses and large businesses alike.
In fact, most digital marketing agencies don’t prioritize their client’s financial, professional, and promotional goals. At MAD Group, our team is dedicated to the success of our clients in every way possible.

Do You Need A Digital Marketing Agency
That Is Attentive & Hands On?

Get A Company That Is Engaged and Committed.

Our digital and web services are designed to give you a full set of options for reaching your target markets. From website designs to banner ads to email campaigns, we offer these with full programming, design and strategic insight. Your online presence can be a critical component in your marketing efforts, so we pay special attention to the digital tools and mediums that work best for your audiences. We Connect Left Brainers With Right Brainers To amplify results, earning us the title of a reputable advertising company. As a digital agency San Diego County built from the ground up, we understand the importance of hard work, passion, and dedication.

Pay Per Click (PPC) Advertising

Pay Per Click Advertising (PPC) allows you to display Google ads related to a search term or keyword to drive traffic to your website. It's a great marketing tool that can target audiences that you otherwise might not get in front of. Here are the PPC services we offer:

  • Full campaign creation and initial optimization
  • Ad-group creation with keyword breakdowns
  • Ad copy creation and optimization
  • Experiment with keyword match types
  • Extract and add negative keywords
  • Monitor poor performing keywords
  • Manual adjustments for top performers
  • Rotate structured snippets
  • Ensure multiple adverts per ad-group
  • Split larger Adwords groups into smaller ones
  • Retargeting Set Up and Monitoring
  • Design High Impact Visual Retargeting Ads
  • Monitor Budgets, Clicks and Conversions

Search Engine Optimization (SEO)

If you can't be found on the internet for a common search term or product/service search, you might be missing many sales opportunities. Search Engine Optimization (SEO) is the process of helping you get found on Google and Bing for searches that are relevant to you. Here are some of the SEO services we provide:

  • Keyword Research and Analysis
  • Technical Website Optimization Edits
  • Title Tags, Description Tags, Keyword Tags
  • Website content tweaks (headlines, body text, etc.)
  • Link Building, Link Audits, and Management
  • Keyword Research and Analysis
  • Competitive Research
  • Google Penalty Checks
  • High-Authority Guest Posting
  • SEO Blog Writing
  • Directory Citation Building
  • Automated Review Systems
  • Google Maps & Google My Business Updates
  • Reports & Analysis

In 2023 Digital Marketing
Earns You More Reach, Exposure & Sales.

Soar Beyond Your Toughest Competitors.

Your business may be about referrals and in-person relationships. And that is good, but it is not sustainable in today’s competitive environment. In fact, digital marketing is about understanding data in your industry and what you need to do to expose your business to the right people.

Google Analytics graph

If You’re Not on the First Page of Search Results...
You’re Losing Opportunities.

The chart below shows the keywords “digital marketing”. It shows how many people are searching for that term each month and how difficult it would be to rank on the first page. It also shows how much traffic the top position is getting on their website each month. Would you like to see 10,000+ people on your website each month?

Google Analytics graph

We’ll Design Your Digital Ads,
Build Your SEO Campaigns,
And Dilligently Monitor Results.

Google Analytics graph

Choose A Digital Marketing Agency That Is
Connected To Your Growth.

As a full service advertising agency, we recommend a balanced approach to marketing. Digital marketing needs to be in the mix to appeal to online audiences. Consider us a hands-on digital marketing agency that looks at the big picture to get you to your goals.

Contact Us

Our Unique, Strategic Approach to Digital Marketing

When we accept a client for digital marketing services, we evaluate the digital services that will work best for your goals. Whether it is SEO (Search Engine Optimization), Google PPC Advertising, Remarketing, Email Marketing, or any other digital marketing service, we want to make sure it’s feasible financially, and the return on investment is likely to be very positive. Our approach is to research competitors, market gaps, demographics, trends, and a host of other details that might impact your campaigns. We don’t believe knee jerk reactions; we believe in testing and retesting. We believe in marketing programs that are well thought out, not inconsistent projects aiming for quick results.

The average digital marketing agency San Diego has to offer is equipped with intelligent people who utilize sophisticated software. But regardless of how big they are, if they are not passionately involved in your campaigns, they won’t dig to find the difficult solutions that might improve your campaign results. At Mad Group we are devoted to excellence and your success. Connect with us to see if we can make a difference for you. Also, read this article to get the top digital trends of 2019.

There are many words associated with SEO that you will come across in your search for your   San Diego SEO Expert Understanding some of them in basic language will let you know if your expert is on the right path.

Important Terms in Digital Marketing You Should Know:


Keyword Research and Analysis: what keywords your business will use, which ones you should change and the basis on which to move forward.

Technical Website Optimization Edits: technical terminology for optimizing your website to be indexed by search engines.

Title Tags, Description Tags, and Keyword Tags: different HTML elements around your website that are basically descriptions throughout your site.

Website Content Tweaks: changing the content on your website slightly so it follows your SEO growth strategy i.e.: small changes here or there that may not be easily noticeable to you or to recurring visits.

Link building, Link Audits, and Management: building quality, reputable links both internally and externally and a continued evaluation on your site through the management of these links.

Competitive Research: ongoing research of your competitive environment in the SEO world.

Google Penalty Checks: A Google penalty is the same as a sports penalty. Your website has done something wrong, whether it be that it is no longer listed in search results or that your ranking has dropped significantly. Checks on these by your SEO Expert should be done regularly.

High Authority Guest Posting: Authoritative posting by your business on other reputable websites thereby making you an authority in your industry.

SEO Blog Writing: The blogs and articles on your site should not only be content driven with a goal but also include the elements from your SEO strategy.

Directory Citation Building: A citation is a mention of your business anywhere on the web. These are great for local businesses trying to maintain a geographical excellence rating.

Automated Review Systems: Reviewing your site regularly so that performance issues are not punished in search rankings.

Google Maps and Google My Business: Making sure that your business information is correct, always.

Reports and Analysis: Ongoing reports for how your SEO Campaign is performing, your SEO Expert should report and analyze continuously throughout your campaign.

Showcase Your Brand's Story
With Captivating Video.

Move Your Audience With Motion.

From brand stories to training videos, to product videos, we work with one of the finest video production companies in the country. We are proud to work with LocalEyes and showcase their fantastic work. See their work below…

  • Brand Stories
  • Promotional Videos
  • Corporate Videos
  • TV Commercials
  • Marketing Videos
  • Testimonial Videos
  • Training Videos
  • Animated Videos
  • Social Media Videos
  • And More...

Marketing Agency Strategies
That Fill Your Funnel.

Amen For Lead Gen! A Marketing Firm That Gets You Business.

Marketing and advertising companies are only expensive when their methods don’t produce good results. We understand this, therefore, our mission is to give you the best chance of building leads whether you are marketing a product, a service or your company brand. We sit down with you, ask the difficult questions, then decide what marketing approaches would be most effective for your goals. As a lead-generation marketing agency, we embark on multiple approaches, track as much as we can, conduct A-B testing to see which efforts are developing the best leads, and then tweak and re-tweak to drive more sales to you. Consider us your trusted “marketing and advertising agency near me”!

[insert page='5201' display='title'] [insert page='5201' display='content']

Speak To A MAD Specialist

What Advertising & Marketing Mediums Work For You?

  • Community Paper Adverts
  • Trade Magazine Ads
  • Direct Mail
  • Hand Outs
  • Bus & Trolly Wraps
  • Posters
  • Billboards
  • Brochures
  • Presentation Kits
  • Catalogs
  • Occasion Cards
  • Public Benches
  • Corporate I.D.
  • Tradeshows
  • Workshops & Seminars
  • Keynotes
  • Networking
  • Webinars
  • Blogging & Authoring
  • Consulting
  • Board Memberships
  • Educating
  • Websites & Landing Pages
  • Email Marketing
  • Banner Ads
  • Press Releases
  • Digital Radio & TV
  • YouTube Ads
  • Remarketing
  • Search Engine Marketing
  • Pay Per Click Campaigns
  • Search Engine Optimization
  • Google Shopping
  • Directories
  • Apps
  • Mobile Marketing
  • Twitter Campaigns
  • LinkedIn Campaigns
  • Facebook Campaigns
  • Pinterest Campaigns
  • Instagram Campaigns
  • YouTube
  • Outrageous Associations
  • Predicting Needs Occasions
  • Surveys
  • Building Hype
  • Integrating Into Communities
  • Indirect Backdoor Approaches
  • Special Mentions
  • Environmental Partnerships
  • Crowd Sourcing
  • Contest Marketing
  • Controversial Content Marketing
  • Daily Themes
  • Commission Murals
  • Caption Contests
  • Sweepstakes
  • Post to Deal Sites
  • Guest Posts
  • Ask The Experts
  • Radio & Internet Radio
  • TV / Cable
  • Movie Theatres
  • Disrupt The Landscape
  • 3-D Objects & Signs
  • Floor Art
  • Sidewalk Chalk
  • Branded Lighting
  • Stickers
  • Stir Up Crowds
  • Audience Participation
  • Gamify Competitions
  • Interactive Installations
  • Dressing People Outrageously
  • Old-School Cafe Pins
  • Gifting
  • Reviews & Testimonials
  • Power Partners
  • Partnerships
  • Referral Programs
  • Peer Advisory Groups
  • Hand-written Letters & Notes
And Many More Options...

Can You Answer These Questions?

Call Us For Answers.

  • Who do you target first to jump-start your sales?
  • How do you have your clients purchase from you more often?
  • How do you develop customer loyalty in three specific steps?
  • How do you have your clients spend more per transaction?
  • How do you have your clients refer your business effectively and gladly do your marketing for you?
  • What marketing efforts will work for your business and what won't?
  • What types of visual marketing materials will be most effective for you?
  • How do you regain past clients?
  • How do you deliver a powerful first impression to your clients so they tell others about you?
  • How do you separate your business from your competitors with one statement?
  • How do you make your website a truly powerful lead generator?
  • What should you be worried about with in-house marketing?